Web Development for UK Brands That Convert
Next.js, headless CMS and conversion-optimised marketing sites engineered to outrank, outload and outconvert your category.
Most UK company websites are quietly underperforming. Hero sections that don't position. Page-load times that bleed paid spend. Mobile experiences engineered for desktop. CMS workflows that require a developer for every copy change. Meanwhile your competitor's site loads in 1.2 seconds, ranks for every commercial-intent keyword in your space, and converts paid traffic three times as efficiently.
Buraq builds modern UK web on Next.js with headless CMS — engineered for sub-second page loads, top-of-category Core Web Vitals scores, marketing autonomy, and the accessibility evidence UK procurement teams expect.
What teams in United Kingdom are up against
WordPress sites slowing down under traffic, requiring constant patching and breaking after every plugin update.
Marketing teams blocked from shipping copy changes because engineering owns the deploy pipeline.
Paid acquisition CAC inflated by landing pages that take 4+ seconds to load on mobile.
SEO rankings stagnating because the site doesn't pass Core Web Vitals.
Public sector and enterprise procurement asking about WCAG 2.2 AA compliance you can't yet evidence.
Where we deliver across United Kingdom
Built for United Kingdom regulatory requirements
WCAG 2.2 AA and Equality Act 2010 risk reduction baked into design and code.
PECR and UK GDPR cookie consent, tracking transparency, and data subject request workflows.
GDS service standard alignment for public sector and government-adjacent web.
PCI DSS scoping for any payment flows handled directly in the web layer.
Outcomes for United Kingdom teams
Sub-second page loads
Next.js with edge rendering, image optimisation and aggressive caching delivers LCP under 1.5s and CLS near zero across mobile and desktop.
Marketing autonomy
Headless CMS (Sanity, Contentful, Payload) gives your marketing team full publish/edit control without engineering bottlenecks.
Core Web Vitals at the top of category
Lighthouse 95+ scores aren't a stretch goal — they're the baseline. Better vitals mean better rankings and better conversion at the same time.
WCAG 2.2 AA from launch
Accessibility engineered into the design system and code from the start. Procurement responses are ready, not retrofitted.
Engineered for UK organic and paid economics
UK customer acquisition is competitive. CPC inflation, ad-platform fatigue and Google's continuous algorithm tuning mean every percentage point of conversion rate matters. Your site's technical performance is a direct lever on every pound of acquisition spend.
We engineer every page for the metrics that drive economics: Core Web Vitals for organic ranking, time-to-interactive for paid landing efficiency, and conversion path instrumentation so you can see where buyers drop off.
Built for marketing-led iteration
UK marketing teams need to ship 10x faster than the engineering release cycle allows. Headless architecture decouples content from deployment so a campaign launch doesn't require a sprint commitment.
When experimentation matters, we wire in A/B testing infrastructure (Vercel Edge Config, Statsig, GrowthBook) so hero variations, copy tests and pricing experiments run continuously without engineering bottlenecks.
Technologies we deploy in United Kingdom
United Kingdom questions, answered
Have a question not listed here? Contact our United Kingdom team and we'll get back to you.
Should we use Next.js, WordPress or something else?
Can you migrate our existing WordPress or HubSpot CMS site without losing rankings?
Will the site be WCAG 2.2 AA compliant?
Who hosts the site after launch?
Other services for United Kingdom
Custom Website Design & Development in other markets
Stop bleeding conversions to a slow website
Book a 30-minute web performance review. We'll run Core Web Vitals against your current site and return a written technical audit within 5 business days.